Franchising Raison Home
Interior design partner
Raison Home is Europe's leading network of kitchen and home furnishing specialists.
ยฃ300 k
Sales turnover in two years
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Coรปt d'adhรฉsion annuel
120
Branches
Raison Home, the 100% at-home interior design franchise
Presentation
In 2000, Claude Raison introduced a groundbreaking concept founded on two key insights. Firstly, he recognised that showrooms incurred significant fixed costs. Secondly, he understood that effective kitchen design required genuine dialogue with customers in the comfort of their homes.
Today, after 24 years of evolution, Raison Home stands as Europeโs and the UKโs premier store-free home furnishings network, steadfast in its mission to deliver a collaborative global home design experience that guarantees 101% satisfaction. Our customer-centric approach is built on proximity, trust, and co-design, fostering sincere and meaningful relationships with each client through our transparent sales policies.
Our strategic objectives revolve around three core principles:
Expanding Regional Coverage: Over the next three years, we aim to increase our UK presence by recruiting an additionalย 20 Home Designers, ensuring comprehensive home design solutions across the nation.
Exceeding Customer Expectations: We are committed not only to meeting but surpassing our customersโ expectations. By extending the Raison Home experience to a broader audience, we strive to deliver unmatched satisfaction in home design.
Introducing New Services: To enrich the global home design experience, we are broadening our offerings beyond kitchens to encompass bedrooms, bathrooms, storage solutions, dressing rooms, TV furniture, decorations, and more.
By embracing our passion for interior design and leveraging our expertise in customer service, Raison Home franchisees have the opportunity to cultivate thriving businesses and join our supportive team.
Key information
Profiles sought
Whether youโre a salesperson looking for an entrepreneurial challenge, an experienced kitchen designer, an interior decorator looking to accelerate your professional development, or someone looking to start their career in Home Design, our networkโs strength lies in its diversity of profiles!
To join this adventure, youโll need :
- Have a real entrepreneurial drive
- A passion for human relations and customer relations
- Have a commercial soul
- Be autonomous, motivated and organised
You will benefit from an initial training period of 4 to 6 weeks to acquire the technical and commercial know-how of our business.
Join Raison Home in 3 easy steps
- The only concept that truly stands out in a competitive market โก๏ธ
- An innovative network equipped with state-of-the-art technology to elevate both customer and franchisee experiencesโfeaturing advanced management and design software, virtual reality, electronic signatures, and more ๐ฅ๏ธ
- A career that offers the perfect balance of enjoyment, freedom, and security, with exceptional profitability exceeding 20% ๐
Sector assets
We operate in a highly dynamic industry where trends are rapidly evolving. Increasingly, homeowners are redesigning their kitchens in tandem with building work, transforming kitchens from traditional, confined spaces into the centrepiece of the homeโinviting, social, and thoughtfully designed. The UK kitchen market is valued at approximately ยฃ5.3 billion, and Raison Home stands out with its mid-to-upper-range positioning, extensive product offerings, and unique, customer-focused approach.
Unlike the typical showroom-based market, our concept revolves around the quality of personal interactions, proximity, and end-to-end project management. Raison Home delivers a solution that is both simple and innovative, redefining the kitchen design experience.
Key figures
ยฃ 10k
Input
ยฃ 20k
Entrance fee and Training
ยฃ 35k
Total investment
ยฃ 300k
Sales Turnover in 2 years
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The values we live by every day: Honesty, Collaboration, Fun and Family
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